Award winning serial entrepreneur specialised in innovative business models based on circular economy. Currently creating systemic change in the textile industry with Continued.fashion – the world’s first white label platform for circular retail in the fashion world.
Many parents have a system of hand-me-downs, not just between siblings but even between families. However, this concept is becoming more and more commercial. Companies such as VIGGA, a maternity and children's wear brand, design for a circular economy. One of their reasons for this is because pregnant women and children grow quickly, while clothes stay the same.